Level Up Your Content in 2025

Making good content, in this day and age of the Internet, is the bar we set for ourselves as content creators and creatives. 🤝

Everywhere you look, there's tools and assets and tutorials on how to make your content better but getting people to watch your videos is just as important as making your content nice to watch. Today we're breaking down the importance of hooks to spark people's attention and retain their interest throughout your video. 👀

Let's Step Up Your Content Game🤳You've heard me (and countless of other people) talk about the importance of a hook. Maybe you've been implementing new ways to grasp people's attention but something isn't quite working yet. This week, I'm breaking down why your content probably isn't hitting the way you want it to and how we can change that.

My Journey as a Creative🎥 A lot of you have asked me how did I get to where I am today, how did I get my footing in the content game, etc. What if I told you that my content creation career was a total pivot from where I first originally started? Here's your reminder that if you just don't quit, you won't fail.

Since most people watch content on mute, using an audio and visual hook to get people interested is the best way to get them intrigued enough into watching the rest of your video.👂👁

That is it for this week y'all and hopefully this tip helped you elevate your content game just a little bit more. 📈 Can't wait to see you implement this in your own content however you can and as always, happy creating!

Have a question about cameras/editing/technical skills? Ask Adrian here! Your question may be featured and answered in depth on the following week’s newsletter.