This Trick is How You Actually Grab People's Attention

How do you keep up when viewer attention spans are getting shorter and the market more saturated by the day?

This is the one thing that I think gets people to actually stop scrolling and pay attention. 🤳

How I Pick Music for Videos🎵 Ok, so now that y'all know I structure my entire edit around picking my music first, it's time to get into how I actually do that.

Writing A Script to the Music✍️ Now that you've picked out your backing track, let's get into how to actually write an engaging script that fits with the song you chose. There's an art to this!

Sound Design 101👂And the final step when it comes to audio is an underrated part of the entire editing process. Let's break it down.

Music helps in making my content catchy, engaging and easy to follow. It's a trick I use when it comes to attention hacking.👀 

Since people are naturally hard wired to respond to rhythm, it leads to a predictability factor where the viewer's brains subconsciously latch onto the pattern of the beat. It's almost like a trance that 1) helps me keep up with pacing and 2) feels comforting to my audience. 🤝

This was a fun one to get into! Audio plays a huge role not just in attention hacking but also in making your content feel like an experience rather than just another video on someone's feed. These tiny additions make a massive difference in the quality of your work's output so don't sleep on learning the art of rhythm and sound design! 🔊

See y'all next week for the Creator Spotlight. As always, happy creating! ✌️

Have a question about cameras/editing/technical skills? Ask Adrian here! Your question may be featured and answered in depth on the following week’s newsletter.