Welcome to the AP Creative Community Newsletter!
Every other week, I share actionable tips, honest answers, and valuable insights to help you on your creative journey—no fluff, just real talk. This newsletter is here to support your journey, spark ideas, and build a community of creatives. 🗺 When I’m not sharing tips, I feature creatives from the community through the Creator Spotlight.
New issues hit your inbox every Sunday. Glad you’re here. 🤝
The cheat code to streamlining my edit? 👀
I finish it before I even hit record. Let me explain:
How to Edit Faster 🎬 Watch HERE
How I pick music for my content 🎶 Watch HERE
Before I film, I write the script, shot list every line, and stick to that plan all the way through. I call it the “Paper Edit.” It’s not just for structure, it’s so I don’t waste hours filming extra footage I’ll probably never use. When everything’s already mapped out, the edit becomes simple: drag, drop, done. No overthinking, no backtracking, no extra puzzle piecing, just building exactly what I envisioned from the start.
I break this down even more in this week’s video. You’ll find it in the ICYMI section above.
Have a question about cameras/editing/technical skills? Ask me HERE! Your question may be featured and answered in depth on the following week’s newsletter.
Question of the Week:
“How do horizontal content creators adapt to vertical content?” Submitted by: Oskars
From Adrian 💬
The biggest mistake I see? People just crop their wides and call it a day. But vertical isn’t just a format change in aspect ratio, it’s a storytelling shift.
Here’s how I approach it:
Framing – Instead of forcing a wide shot into a tall frame, I frame specifically for vertical. Phones are intimate. Vertical feels more personal. So I keep faces, actions, and text in that middle zone. No dead space in the corners. I break all of that down HERE
Shoot for both – If I know I’m posting vertical, I’ll grab alternate takes. Ill literally film one horizontal and film one vertical. Or I just step further back, give it looser framing for horizontal, prioritize for vertical, then crop in as needed.
As always y'all, so glad you're here and happy creating! ✌️ I've got some pretty exciting giveaways coming up (and one of them may or may not be every content creator's dream camera...) 📸 and all of you here at APCC and the Discord get first looks before the giveaway drops on my Instagram. Keep an eye out for that and I'll see you next week! 🫡
